Join Brandsymbol at the BIO International Convention — the world’s premier event for biotech and pharma innovation. If you're planning to attend, we'd love to meet, share insights, and show how our exclusive approach to pharmaceutical brand naming is helping companies move faster and smarter.

→ Fill out the form below to schedule time with our team at BIO.

With over five years at Brandsymbol, Cole brings a consultative, client-first approach to every engagement. He partners closely with global pharma and biotech teams to guide them through complex naming challenges — from early strategy to launch. Known for his reliability and insight, Cole has led hundreds of successful branding projects and is trusted by some of the world’s leading healthcare companies.

A recognized regulatory expert, Dyan brings over 20 years of experience in pharmaceutical name safety. She pioneered the FDA’s POCA algorithm, contributes to global naming guidance (EMA’s NRG), and leads Brandsymbol’s regulatory division with her proven Power of 3 Methodology. Her work is trusted by top pharma teams and has set the standard for global name safety testing.

As Creative Director, Caitlin leads naming strategy at Brandsymbol with deep expertise and an energizing, collaborative style. With 6+ years of experience and a sharp eye for creativity, she’s helped develop standout names across Rx, biotech, and OTC — guiding clients through a thoughtful, effective, and engaging naming process from start to finish.

We’re not just another naming agency. Our proprietary process blends creativity, compliance, and speed to deliver launch-ready names that are strategic and insight-driven with globally vetted for regulatory, trademark, linguistic, and cultural fit.

Before you go, check out these expert-created resources designed to help you navigate the complexities of pharmaceutical naming — from regulatory hurdles to creative strategy.

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